01Knowledge is not behavior
Slide decks teach people what phishing is. They do not teach people what it feels like to be rushed, flattered, or pressured into a quick decision — which is the exact emotional state an attacker engineers.
Under pressure, people do not recall policy. They fall back on habit. If the habit was never trained, the policy document does not matter.
02Practice, not presentations
Effective training puts people inside realistic scenarios: a convincing invoice, an urgent message from a familiar name, a login page that looks exactly right. They make the decision, see the consequence, and try again.
Repetition under mild, safe pressure rewires the default response. Reporting becomes reflexive instead of heroic.
03Measure decisions, not attendance
Completion rates tell you who watched a video. Simulations tell you who would click, who would report, and how fast. That is the number that predicts real-world resilience — and the one worth improving quarter over quarter.